This is episode 37. It’s been a month since we last spoke to Matthew Yahes about his seven figure E-commerce business purchase and now he’s really getting into the nitty gritty of operating and preparing to grow the business.


  • Safely making changes to your website when multiple people are involved.
  • Hiring and working with a tech team.
  • Dealing with the challenges of getting support with google.
  • The power of product listing ads.
  • Getting into google’s trusted store program.
  • Split testing results including actual conversion rate percentages on an email opt in.

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